It's Queens

Its Queens, Fall 2009

Oh So Digital Is Queens

Click on the image to view the magazine

Odds are that this magazine you are now holding is the first magazine you will read that is also available online in a digital format, as well. The digital format (which can be found at www.itsqueenmagazine.com under “View Digital Edition”) is growing rapidly in popularity around the world in major markets like ours.

This digital process allows us to make more out of our subjects, stories, and advertisements. PAGES COME ALIVE in our digital edition through video and audio, as well as through embedded elements that direct you to websites, social networks, or resource material. These elements will either make you feel old and that the world is passing you by, or excited about where this new technology can take you.

The latter has happened to us at BQE Media – and you need to trust me, you will be reading your magazines, newspapers, books and notes in digital format sooner than you want.

We have been sucked into digital media, social networking, and web 2.1. We’re still not sure if it’s a curse or a blessing, but we’re taking it for a ride.

Check out the ARBY’S ad on page 9. The roast burgers are eaten when you flip to the page on your computer. Check out the FORCE FITNESS CLUB ad on page 52. Not only is there a video on the page, there is a Google map of their location, a schedule of classes embedded in the ad, and a photo gallery with dozens of pictures.

Check out the TOP 15 GOING GREEN starting on page 19. Click on the picture of Gus Antzoulis (#14) on list, and you will be taken to the Maspeth Dry Cleaner video. From there you can reach him to chat or send an email to get advice or a feel for his business. That’s just the beginning of the power of this new technology.

We don’t expect people to just happen to find our digital magazine buried within our website though. We are emailing the digital version to the 80,000 people who signed up on the websites of our eight community weekly newspapers within the last 8 months.

How’s that?

Our company also publishes the Queens Ledger/Brooklyn Star weekly newspapers. If you have not seen our award winning newspaper websites check out www.queensledger.com today. Visitors can read the news in Queens and Brooklyn, but they also place free classified ads, list events, or start a blog. They can also respond to articles and find local businesses in our directory, which has 35,000 businesses.

It’s web 2.1 in its infancy. In order to take advantage, however, users must give us a verified email address, like the 80,000 who will receive the digital version of It’s Queens.
I think you all will be pretty amazed.

Walter (Walter Sanchez, Publisher)

Short URL: http://itsqueens.com/?p=199

Posted by on May 18 2011. Filed under Digital Editions. You can follow any responses to this entry through the RSS 2.0. Responses are currently closed, but you can trackback from your own site.

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